Demand for city living surged in 2022, with London experiencing the highest level of net additions since the Brexit referendum. A post-pandemic return of city dwellers has seen population growth outpace housing delivery, building on a long-term trend of undersupply. With almost a third of London’s 9m households renting, that imbalance has put great pressure on London’s rental market and will continue to do, with JLL forecasting a shortfall of over 100,000 rental homes over the next decade.
Investors spent £2.7bn on build-to-rent in London last year, as the sector grew to almost 40,000 built homes. A further 30,000 in the pipeline would allow growth to continue at the same rate for just five years. This report explores the evolution of London BTR, its performance, new sub-markets and the growing opportunity.
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